The head of TAT said the plan was aimed at restoring tourism confidence, attracting international tourists, and at the same time bringing Thai destinations back into the global spotlight.
Thailand will hold a grand countdown event to celebrate New Year’s Eve 2022. The Tourism Authority of Thailand (TAT) is considering inviting Italian singer Andrea Bocelli and Kpop idol Lisa BLACKPINK (Black Pink) to perform at the event, which is likely to take place in Phuket , as the Thai government plans to promote the island as a “world-class destination”.
The head of TAT, Yuthasak Supasorn, said the plan aims to restore tourism confidence, attract international tourists, and at the same time bring Thai destinations back into the global spotlight, after the Thai government recently announced that most countries are preparing to reopen to tourists. vaccinated in November.
The chairman of the Federation of Thai Industries, Supant Mongkolsuthree, said that even though it required a large budget, inviting singer Andrea Bocelli and K-pop star Lisa would be well worth it. With an estimated fan base of up to 20 million people worldwide, Mr. Supant Mongkolsuthree suggested that Thailand appoint Lisa to be the country’s tourism ambassador.
In addition to promoting tourism, Thailand continues to consider eliminating the certificate of entry (COE) issuance process to simplify procedures for foreign visitors. This is considered the biggest obstacle to the implementation of the country’s “Phuket Sandbox” plan. In addition, TAT also proposed that the government lower the price of the RT-PCR test to less than 1,000 baht and increase the testing capacity at airports to avoid congestion.
With Lisa’s popularity as a member of BLACKPINK, it’s not surprising that the government of her home country plans to appoint the 1997-born singer as a tourism ambassador. Lisa’s influence is expected to make more people visit Thailand.
Meanwhile, BLACKPINK’s Lisa is currently still in Paris, France even though she canceled her appearance at the BVLGARI fashion show at Paris Fahion Week. The singer of “LALISA” also collaborated with DJ Snake where the teaser was released on Wednesday (13/10).